EXECUTION
Grassroots, out-of-home campaigns are like no other. They get into the heart of a community – and recreation facilities are the heart, and focal point of their communities.
Advertisers know this – and the reach and cost-effectiveness these facilities offer.
Problem...
Getting into these facilities is messy, time-consuming work. Few have the time and resources needed to coordinate and execute a large, grassroots campaign:
• contacting dozens of municipalities and organizations (often volunteer run)
• multiple and differing contracts and invoices
• non-standardized creative and production specifications
• dealing with inexperienced partners (volunteers, community associations, etc.)
…all add up to a cumbersome and difficult execution.
Solution...
This is where REC Media comes in. REC Media offers:
• complete management and consolidation of facility booking, contracting and invoicing.
• fully managed coordination of production, shipping and handling, and installation.
• post-execution wrap-up reports
• provision of POP’s (proofs of performance)
REC Media offers a one-stop shop – one contract, one invoice and one production run.
Hundreds of markets, thousands of facilities, one point of contact.
REC Media.


