Several factors, including the fact that people are spending more than 70% of their time outside their homes, have led to major shifts in media usage. Traditional media investments are declining, as is the effectiveness of online advertising.
By contrast, digital out-of-home advertising investments have seen sustained year-over-year increases. The reasons? DOOH is effective and delivers substantial advantages over traditional media. DOOH also offers a cost-effective means to extend the reach of other media.
In this infographic, uncover 16 excellent reasons to invest in digital out-of-home Advertising.
To explore our exciting digital OOH advertising opportunities, contact Rec Media today. And if you liked this post, please let us know by signing up for our email list.