Skip to main content

REC Media

Call us at
1-888-746-5237 (Toll-Free)

Where Communities Gather: The Media Buyer’s Guide to Recreational Facility Advertising

communities-recreational-facility-advertising-TN

 

 

When you’re a media buyer, your to-do list never ends. Multiple campaigns. Tight deadlines. High expectations.

You need solutions that deliver results—without requiring endless coordination.

That’s where Rec Media’s out-of-home advertising in recreational facilities comes in.

We place your brand in the spaces where communities gather—arenas, ski hills, and sports fields—ensuring maximum visibility, built-in engagement, and minimal stress.

With our national network, one plan can roll out across hundreds of venues, saving you time while keeping your message front and center.

Here’s how each placement works hard for you:

Rinkboards

Our signature out-of-home advertising product, rinkboards sit at ice level across from spectator seating—right in the heart of the action. Every pass, shot, and goal keeps your brand in play.


Upgrade option: Kingsize Rinkboards for double the space, or Goal Line Super Kings spanning goal-line to goal-line for the most commanding presence possible.

Wallboards

Mounted in prime viewing locations across from the stands, wallboards deliver steady, repeated impressions throughout a game or event. They’re perfect for reinforcing brand recognition.

Framed Posters

Strategically placed in lobbies, lounges, and viewing areas where spectators gather before, during, and after events. Framed posters boast longer dwell times, allowing your message to sink in.

Wall Murals

Wall murals are large-scale graphics in high-traffic zones that create immersive brand moments and make an emotional impact. Ideal for storytelling or launching major campaigns.

Floor Decals

Placed underfoot in busy walkways, floor decals offer unavoidable, close-range visibility. Great for directional messaging, promotions, or bold brand statements.

Ski Lift Panels

Eighteen inches from riders’ faces as they ascend the slopes—captive audience guaranteed. Ski lift panels are perfect way to connect with affluent, active, and outdoor-loving consumers.

Outdoor Banners

Bold, weather-resistant placements on fences or walls at sports fields and stadiums. Outdoor banners are visible to both on-site audiences and passersby.

Glass Decals & Corner Glass Decals

Above the rink boards or spanning multiple panes of glass, glass decals are high-visibility placements that keep your brand in the spectator’s direct line of sight throughout the game.

Stair Risers

Stair risers are eye-catching designs on stair steps that draw attention from every angle, making them an unexpected but memorable form of out-of-home advertising.

Mega Banners

Mega banners are for when you want to make a statement. Oversized banners command attention across the facility, perfect for headline campaigns or new launches.

Ice Resurfacer Wraps

Whether a partial panel or a full wrap, this mobile ad rides the Zamboni, ensuring your brand is noticed during every intermission.

Door Wraps

Placed on high-traffic entry and exit doors, your door wrap ad becomes the first and last impression visitors have of the venue.

Digital Screens

Dynamic, changeable content is displayed in digital screens in high-traffic areas. Perfect for time-sensitive promotions and rotating creative.

Naming Rights & Sponsorships

Attach your brand to the venue itself—whether it’s the arena lobby, a sports field, or a major event space—cementing your name in the community’s daily life.

 

Quick-Glance Guide: Out-of-Home Advertising in Recreational Facilities

 

Product Placement Impact Best For
Rinkboards Ice level, across from seating Constant visibility during play Core brand awareness
Kingsize Rinkboards Ice level, double-width More space, more dominance Big brand presence
Goal Line Super King Behind the net, goal-line to goal-line Seen on every goal High-impact campaigns
Wallboards Across from stands Steady, repeated impressions Brand reinforcement
Framed Posters Lobbies, lounges Prolonged message absorption Detailed messaging
Wall Murals High-traffic walls Immersive brand experience Storytelling campaigns
Floor Decals Busy walkways Unavoidable, close-range Directional or promo ads
Ski Lift Panels Ski lift chairs Captive audience, close view Outdoor lifestyle brands
Outdoor Banners Fences, outfield walls Visible from stands & roads Seasonal sports
Glass Decals Above rink boards Direct line of sight Continuous game-time presence
Corner Glass Decals Multiple panes of glass Large-format visibility Premium placements
Stair Risers Staircases Eye-catching from all angles Creative, memorable ads
Mega Banners Across from stands Huge visual impact Launches & major events
Ice Resurfacer Wraps On Zamboni Noticed during intermissions Fun, mobile branding
Door Wraps Entry & exit doors First and last impression Welcoming campaigns
Digital Screens High-traffic areas Dynamic, changeable Timely promotions
Naming Rights/Sponsorships Venues or facility spaces Brand woven into community life Long-term recognition

 

Pro Tip: With Rec Media, you can combine multiple formats into one coordinated out-of-home advertising campaign—executed nationwide with a single point of contact.

 

Why Media Buyers Trust Rec Media

  • Efficiency: Plan once, run everywhere 
  • Reach: Highly engaged audiences in recreational settings 
  • Impact: Out-of-home advertising that connects with communities in meaningful ways 

Our streamlined process means you don’t have to manage dozens of separate vendors—just one partner with the experience and reach to make it all happen.

 

Your brand deserves to be part of the action.
With Rec Media’s out-of-home advertising, you reach the right people, in the right place, at the right moment.

📩 Contact us here to launch your next campaign
📬 Sign up here for tips on maximizing your out-of-home impact

SUBSCRIBE

Sign up to receive exclusive marketing tips from Rec Media. There’s a one-click unsubscribe button at the bottom of every email if the content doesn’t serve you any more.

DOWNLOAD OUR FREE CHEAT SHEET

Discover 10 expert tips for designing impactful billboard ads to effectively reach your audiences outside their homes.

LEAVING SO SOON?

Subscribe to our email list and get our best marketing tips in your inbox!

There’s a one-click unsubscribe button in each email, in case our content doesn’t serve you or your business any more.